Epic Drama
Format: Promo
Platform: TV
Region: CEE, Baltics
Project brief:
HOOK
The stakes could not be higher in the race to win WW2 at all costs. Deep paranoia and family ties in a world no-one can know exists.
WHO are we targeting?
This is a male skewing show, focused on military politics, espionage, war. It has many similarities with Project Blue Book, which has performed strong for the channel, so we need to apply the same logic we did when marketing that show. Focusing on the strained family dynamics, the difficulties the wives face living on the base, the strong female presence on the project as “The Computers” will help appeal to our abundant female audience.
WHAT do we want to communicate?
It’s 1943, America has entered WWII and are now involved in battles in the Pacific with Japan and committing more men to Europe. The fate of the world is in the balance. With their eye on winning this war and potential wars of the future, America has commissioned a top secret project…“This war will be fought on the battlefield but peace will be won with brains not brawn” They have gathered the greatest minds in their nation, brought them and their families along with them and housed them in a town, created just for them in Los Alamos, New Mexico. Their mission is so classified that no one, not even the Vice President knows what they’re doing… their mission is to build the world’s first Atomic Bomb.
Manhattan not only follows the brilliant but flawed scientists who worked on The Manhattan Project and of course would create a weapon that would ultimately end the War and wreak unthinkable damage on Japan, but goes further and covers all aspects of their lives and the lives of their families, who were forced to live with them and co-exist in this weird, clandestine false town. They were constantly in the dark about so much, and the strains that it puts on the dynamics is the real drama in this show. Valued by their country but also heavily scrutinised, subjected to polygraphs and made to put their country before themselves or their families happiness.
WHY are we doing it?
World War II drama has had a place on Epic, and although the fortunes of the shows have varied, the fact the stakes and subject matter on this one are so great, we have very high hopes for it. It’s also a programme that went below the radar and hasn’t been picked up by anyone else. It’s a really strong show with solid performances, the kind that is worthy of a big audience and deserves to become a sleeper hit.
Version | Poland
Epic Drama
Format: Promo
Platform: TV
Region: CEE, Baltics
Project brief:
HOOK
The stakes could not be higher in the race to win WW2 at all costs. Deep paranoia and family ties in a world no-one can know exists.
WHO are we targeting?
This is a male skewing show, focused on military politics, espionage, war. It has many similarities with Project Blue Book, which has performed strong for the channel, so we need to apply the same logic we did when marketing that show. Focusing on the strained family dynamics, the difficulties the wives face living on the base, the strong female presence on the project as “The Computers” will help appeal to our abundant female audience.
WHAT do we want to communicate?
It’s 1943, America has entered WWII and are now involved in battles in the Pacific with Japan and committing more men to Europe. The fate of the world is in the balance. With their eye on winning this war and potential wars of the future, America has commissioned a top secret project…“This war will be fought on the battlefield but peace will be won with brains not brawn” They have gathered the greatest minds in their nation, brought them and their families along with them and housed them in a town, created just for them in Los Alamos, New Mexico. Their mission is so classified that no one, not even the Vice President knows what they’re doing… their mission is to build the world’s first Atomic Bomb.
Manhattan not only follows the brilliant but flawed scientists who worked on The Manhattan Project and of course would create a weapon that would ultimately end the War and wreak unthinkable damage on Japan, but goes further and covers all aspects of their lives and the lives of their families, who were forced to live with them and co-exist in this weird, clandestine false town. They were constantly in the dark about so much, and the strains that it puts on the dynamics is the real drama in this show. Valued by their country but also heavily scrutinised, subjected to polygraphs and made to put their country before themselves or their families happiness.
WHY are we doing it?
World War II drama has had a place on Epic, and although the fortunes of the shows have varied, the fact the stakes and subject matter on this one are so great, we have very high hopes for it. It’s also a programme that went below the radar and hasn’t been picked up by anyone else. It’s a really strong show with solid performances, the kind that is worthy of a big audience and deserves to become a sleeper hit.
Version | Poland
